Is SO up or down today?
SO is down 0.75% today, last at 96.05. This stock moved -0.75% versus the prior close.
SO · Southern Company
SO (Southern Company) is trading at 96.05, down 0.75% on the session. Price action and momentum indicators lean constructive.
Over the past 7 days, 26 headlines skew mixed. Earnings and Macro/Market themes dominated coverage.
Social mentions lean cautious or negative.
Analyst firms are mostly reiterating — no strong directional shift lately.
SO is down 0.75% today, last at 96.05. This stock moved -0.75% versus the prior close.
Over the past 7 days, 26 headlines skew mixed. Earnings and Macro/Market themes dominated coverage. Dominant story: Southern Co Q2 2026 earnings preview: Steady growth in focus (1 source, bullish) RSI is 52 — neutral Price above 50-day average — short-term uptrend Social (demo): 40% of recent mentions lean bullish — social mood is cautious.
Analyst firms are mostly reiterating — no strong directional shift lately.
Loaded: Jan 2026 – Jul 2026 (124 days) · Drag or scroll left for earlier dates
Query: Southern Company
28/ 100 index
-46.2% vs start of window
Based on 13,304 mentions over 30d
Southern Co Q2 2026 earnings preview: Steady growth in focus
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